![](\"https:\/\/www.beauty-seasons.de\/wp-content\/uploads\/2026\/04\/Who-we-are-scaled.jpg\" "\\"Who")
<\/span><\/div><\/div><\/div>OUR VALUES<\/h1><\/div>OUR VALUES<\/h1><\/div>Today, Beauty Seasons\u00ae unites more than 150 growers who collectively produce around 70 million pots each year.<\/p>\n
For more than 20 years, trust, reliability and strong partnerships have been at the heart of everything we do.
\nFrom breeding and young plant production to finished plant cultivation and marketing, we share one common goal: delivering the highest-quality plants at the right time.<\/p>\n
Because long-term success grows where strong partners grow together.<\/p>\n<\/div>
<\/div>![](\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27500%27%20viewBox%3D%270%200%20400%20500%27%3E%3Crect%20width%3D%27400%27%20height%3D%27500%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" "\\"Henrik_Rietberg\\"")
<\/span><\/div><\/div><\/div>“For more than 20 years, we have been breeding the very best Calluna varieties at Edens Plants & Creations \u2013 and we’re still going full speed ahead.”
\n– Henrik Rietberg, Breeder<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Youngplants<\/h1><\/div>Youngplants<\/h1><\/div>Our six professional young plant nurseries produce healthy, vigorous young plants under state-of-the-art technical conditions. Each young plant is carefully tailored to its intended end product, ensuring the best possible start for successful cultivation.<\/p>\n<\/div>
<\/div><\/div>![](\"https:\/\/www.beauty-seasons.de\/wp-content\/uploads\/2026\/04\/Tom-Canders.jpg\" "\\"Tom-Canders\\"")
<\/span><\/div><\/div><\/div>“The right, healthy young plant is the foundation of every successful pot plant production. That’s why we give our very best in young plant production.”
\n\u2013 Tom Canders, Young Plant Production<\/p>\n<\/div><\/div><\/div><\/div>
![](\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27826%27%20height%3D%2779%27%20viewBox%3D%270%200%20826%2079%27%3E%3Crect%20width%3D%27826%27%20height%3D%2779%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" "\\"Element")
<\/span><\/div>![](\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27409%27%20height%3D%27140%27%20viewBox%3D%270%200%20409%20140%27%3E%3Crect%20width%3D%27409%27%20height%3D%27140%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" "\\"Element")
<\/span><\/div><\/div><\/div>![\"\"](\"https:\/\/www.beauty-seasons.de\/wp-content\/uploads\/2026\/04\/Who-we-are-02.jpg\")
<\/div>![\"\"](\"https:\/\/www.beauty-seasons.de\/wp-content\/uploads\/2026\/04\/Who-we-are-14.jpg\")
<\/div>![\"\"](\"https:\/\/www.beauty-seasons.de\/wp-content\/uploads\/2026\/04\/Who-we-are-15.jpg\")
<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>![](\"https:\/\/www.beauty-seasons.de\/wp-content\/uploads\/2026\/04\/Who-we-are-10.jpg\" "\\"Who-we-are-10\\"")
<\/span><\/div><\/div><\/div>Connecting Retail & production<\/h1><\/div>Connecting Retail & production<\/h1><\/div>Beauty Seasons\u00ae sees itself as an active partner between production and retail.
\nWe support garden centres, wholesalers, DIY stores and food retailers in sourcing the right products at the right time, while creating reliable sales channels for our growers.
\nThrough close collaboration with all market partners, we efficiently connect supply and demand and develop practical solutions that create real added value for both sides.<\/p>\n<\/div>
<\/div>![](\"https:\/\/www.beauty-seasons.de\/wp-content\/uploads\/2026\/04\/Marc-Canders.jpg\" "\\"Marc-Canders\\"")
<\/span><\/div><\/div><\/div>“We understand the needs of retailers and the strengths of our growers. Our task is to connect both sides in a way that ensures everyone benefits.”
\n– Marc Canders, Retail & Sales Promotion<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
SUPPORTING
\nOUR GROWERS<\/p><\/h1><\/div>
SUPPORTING
\nOUR GROWERS<\/p><\/h1><\/div>
Personal exchange with our growers is a key part of Beauty Seasons\u00ae.
\nWe support our partner nurseries throughout the entire season, provide guidance on assortment planning and production, and are always available whenever challenges arise.
\nPersonal, reliable and on equal terms.<\/p>\n<\/div>
![](\"https:\/\/www.beauty-seasons.de\/wp-content\/uploads\/2026\/04\/Martin-Holz.jpg\" "\\"Martin-Holz\\"")
<\/span><\/div><\/div><\/div>“I truly value the close exchange with our partner growers.
\nEvery visit strengthens our shared development and success.”
\n\u2013 Martin Holz, Customer Advisor<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>
Always
\non point<\/p><\/h1><\/div>
Always
\non point<\/p><\/h1><\/div>
Behind every strong brand are clear processes and reliable organisation. From order confirmations and plant documentation to daily communication, we ensure that information is always readily available and workflows run smoothly. This allows our partners to focus on what they do best: producing outstanding plants.<\/p>\n<\/div>
![](\"https:\/\/www.beauty-seasons.de\/wp-content\/uploads\/2026\/04\/Anne-Baumann.jpg\" "\\"Anne-Baumann\\"")
<\/span><\/div><\/div><\/div>“It is important to me that our partners are always up to date \u2013 whether regarding orders, documentation or enquiries \u2013 so they can fully focus on their work.”
\n– Anne Baumann, Office Management<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
OUR VALUES<\/h1><\/div>Today, Beauty Seasons\u00ae unites more than 150 growers who collectively produce around 70 million pots each year.<\/p>\n
For more than 20 years, trust, reliability and strong partnerships have been at the heart of everything we do.
\nFrom breeding and young plant production to finished plant cultivation and marketing, we share one common goal: delivering the highest-quality plants at the right time.<\/p>\n
Because long-term success grows where strong partners grow together.<\/p>\n<\/div>
<\/div><\/span><\/div><\/div><\/div>“For more than 20 years, we have been breeding the very best Calluna varieties at Edens Plants & Creations \u2013 and we’re still going full speed ahead.”
\n– Henrik Rietberg, Breeder<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Youngplants<\/h1><\/div>Youngplants<\/h1><\/div>Our six professional young plant nurseries produce healthy, vigorous young plants under state-of-the-art technical conditions. Each young plant is carefully tailored to its intended end product, ensuring the best possible start for successful cultivation.<\/p>\n<\/div>
<\/div><\/div><\/span><\/div><\/div><\/div>“The right, healthy young plant is the foundation of every successful pot plant production. That’s why we give our very best in young plant production.”
\n\u2013 Tom Canders, Young Plant Production<\/p>\n<\/div><\/div><\/div><\/div>
<\/span><\/div><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/span><\/div><\/div><\/div>Connecting Retail & production<\/h1><\/div>Connecting Retail & production<\/h1><\/div>Beauty Seasons\u00ae sees itself as an active partner between production and retail.
\nWe support garden centres, wholesalers, DIY stores and food retailers in sourcing the right products at the right time, while creating reliable sales channels for our growers.
\nThrough close collaboration with all market partners, we efficiently connect supply and demand and develop practical solutions that create real added value for both sides.<\/p>\n<\/div>
<\/div><\/span><\/div><\/div><\/div>“We understand the needs of retailers and the strengths of our growers. Our task is to connect both sides in a way that ensures everyone benefits.”
\n– Marc Canders, Retail & Sales Promotion<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
SUPPORTING
\nOUR GROWERS<\/p><\/h1><\/div>
SUPPORTING
\nOUR GROWERS<\/p><\/h1><\/div>
Personal exchange with our growers is a key part of Beauty Seasons\u00ae.
\nWe support our partner nurseries throughout the entire season, provide guidance on assortment planning and production, and are always available whenever challenges arise.
\nPersonal, reliable and on equal terms.<\/p>\n<\/div>
<\/span><\/div><\/div><\/div>“I truly value the close exchange with our partner growers.
\nEvery visit strengthens our shared development and success.”
\n\u2013 Martin Holz, Customer Advisor<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>
Always
\non point<\/p><\/h1><\/div>
Always
\non point<\/p><\/h1><\/div>
Behind every strong brand are clear processes and reliable organisation. From order confirmations and plant documentation to daily communication, we ensure that information is always readily available and workflows run smoothly. This allows our partners to focus on what they do best: producing outstanding plants.<\/p>\n<\/div>
<\/span><\/div><\/div><\/div>“It is important to me that our partners are always up to date \u2013 whether regarding orders, documentation or enquiries \u2013 so they can fully focus on their work.”
\n– Anne Baumann, Office Management<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Today, Beauty Seasons\u00ae unites more than 150 growers who collectively produce around 70 million pots each year.<\/p>\n
For more than 20 years, trust, reliability and strong partnerships have been at the heart of everything we do.
\nFrom breeding and young plant production to finished plant cultivation and marketing, we share one common goal: delivering the highest-quality plants at the right time.<\/p>\n
Because long-term success grows where strong partners grow together.<\/p>\n<\/div>
![](\"https:\/\/www.beauty-seasons.de\/wp-content\/uploads\/2026\/04\/Henrik_Rietberg-e1776859036255.jpg\" "\\"Henrik_Rietberg\\"")
<\/span><\/div><\/div><\/div>“For more than 20 years, we have been breeding the very best Calluna varieties at Edens Plants & Creations \u2013 and we’re still going full speed ahead.”
\n– Henrik Rietberg, Breeder<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Youngplants<\/h1><\/div>Youngplants<\/h1><\/div>Our six professional young plant nurseries produce healthy, vigorous young plants under state-of-the-art technical conditions. Each young plant is carefully tailored to its intended end product, ensuring the best possible start for successful cultivation.<\/p>\n<\/div>
<\/div><\/div><\/span><\/div><\/div><\/div>“The right, healthy young plant is the foundation of every successful pot plant production. That’s why we give our very best in young plant production.”
\n\u2013 Tom Canders, Young Plant Production<\/p>\n<\/div><\/div><\/div><\/div>
<\/span><\/div><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/span><\/div><\/div><\/div>Connecting Retail & production<\/h1><\/div>Connecting Retail & production<\/h1><\/div>Beauty Seasons\u00ae sees itself as an active partner between production and retail.
\nWe support garden centres, wholesalers, DIY stores and food retailers in sourcing the right products at the right time, while creating reliable sales channels for our growers.
\nThrough close collaboration with all market partners, we efficiently connect supply and demand and develop practical solutions that create real added value for both sides.<\/p>\n<\/div>
<\/div><\/span><\/div><\/div><\/div>“We understand the needs of retailers and the strengths of our growers. Our task is to connect both sides in a way that ensures everyone benefits.”
\n– Marc Canders, Retail & Sales Promotion<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
SUPPORTING
\nOUR GROWERS<\/p><\/h1><\/div>
SUPPORTING
\nOUR GROWERS<\/p><\/h1><\/div>
Personal exchange with our growers is a key part of Beauty Seasons\u00ae.
\nWe support our partner nurseries throughout the entire season, provide guidance on assortment planning and production, and are always available whenever challenges arise.
\nPersonal, reliable and on equal terms.<\/p>\n<\/div>
<\/span><\/div><\/div><\/div>“I truly value the close exchange with our partner growers.
\nEvery visit strengthens our shared development and success.”
\n\u2013 Martin Holz, Customer Advisor<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>
Always
\non point<\/p><\/h1><\/div>
Always
\non point<\/p><\/h1><\/div>
Behind every strong brand are clear processes and reliable organisation. From order confirmations and plant documentation to daily communication, we ensure that information is always readily available and workflows run smoothly. This allows our partners to focus on what they do best: producing outstanding plants.<\/p>\n<\/div>
<\/span><\/div><\/div><\/div>“It is important to me that our partners are always up to date \u2013 whether regarding orders, documentation or enquiries \u2013 so they can fully focus on their work.”
\n– Anne Baumann, Office Management<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Youngplants<\/h1><\/div>Our six professional young plant nurseries produce healthy, vigorous young plants under state-of-the-art technical conditions. Each young plant is carefully tailored to its intended end product, ensuring the best possible start for successful cultivation.<\/p>\n<\/div>
<\/div><\/div><\/span><\/div><\/div><\/div>“The right, healthy young plant is the foundation of every successful pot plant production. That’s why we give our very best in young plant production.”
\n\u2013 Tom Canders, Young Plant Production<\/p>\n<\/div><\/div><\/div><\/div>
<\/span><\/div><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/span><\/div><\/div><\/div>Connecting Retail & production<\/h1><\/div>Connecting Retail & production<\/h1><\/div>Beauty Seasons\u00ae sees itself as an active partner between production and retail.
\nWe support garden centres, wholesalers, DIY stores and food retailers in sourcing the right products at the right time, while creating reliable sales channels for our growers.
\nThrough close collaboration with all market partners, we efficiently connect supply and demand and develop practical solutions that create real added value for both sides.<\/p>\n<\/div>
<\/div><\/span><\/div><\/div><\/div>“We understand the needs of retailers and the strengths of our growers. Our task is to connect both sides in a way that ensures everyone benefits.”
\n– Marc Canders, Retail & Sales Promotion<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
SUPPORTING
\nOUR GROWERS<\/p><\/h1><\/div>
SUPPORTING
\nOUR GROWERS<\/p><\/h1><\/div>
Personal exchange with our growers is a key part of Beauty Seasons\u00ae.
\nWe support our partner nurseries throughout the entire season, provide guidance on assortment planning and production, and are always available whenever challenges arise.
\nPersonal, reliable and on equal terms.<\/p>\n<\/div>
<\/span><\/div><\/div><\/div>“I truly value the close exchange with our partner growers.
\nEvery visit strengthens our shared development and success.”
\n\u2013 Martin Holz, Customer Advisor<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>
Always
\non point<\/p><\/h1><\/div>
Always
\non point<\/p><\/h1><\/div>
Behind every strong brand are clear processes and reliable organisation. From order confirmations and plant documentation to daily communication, we ensure that information is always readily available and workflows run smoothly. This allows our partners to focus on what they do best: producing outstanding plants.<\/p>\n<\/div>
<\/span><\/div><\/div><\/div>“It is important to me that our partners are always up to date \u2013 whether regarding orders, documentation or enquiries \u2013 so they can fully focus on their work.”
\n– Anne Baumann, Office Management<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Our six professional young plant nurseries produce healthy, vigorous young plants under state-of-the-art technical conditions. Each young plant is carefully tailored to its intended end product, ensuring the best possible start for successful cultivation.<\/p>\n<\/div>
<\/span><\/div><\/div><\/div>“The right, healthy young plant is the foundation of every successful pot plant production. That’s why we give our very best in young plant production.”
\n\u2013 Tom Canders, Young Plant Production<\/p>\n<\/div><\/div><\/div><\/div>
![](\"https:\/\/www.beauty-seasons.de\/wp-content\/uploads\/2026\/04\/Element-1-1.svg\" "\\"Element")
<\/span><\/div>![](\"https:\/\/www.beauty-seasons.de\/wp-content\/uploads\/2026\/04\/Element-2-1.svg\" "\\"Element")
<\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/span><\/div><\/div><\/div>Connecting Retail & production<\/h1><\/div>Connecting Retail & production<\/h1><\/div>Beauty Seasons\u00ae sees itself as an active partner between production and retail.
\nWe support garden centres, wholesalers, DIY stores and food retailers in sourcing the right products at the right time, while creating reliable sales channels for our growers.
\nThrough close collaboration with all market partners, we efficiently connect supply and demand and develop practical solutions that create real added value for both sides.<\/p>\n<\/div>
<\/div><\/span><\/div><\/div><\/div>“We understand the needs of retailers and the strengths of our growers. Our task is to connect both sides in a way that ensures everyone benefits.”
\n– Marc Canders, Retail & Sales Promotion<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
SUPPORTING
\nOUR GROWERS<\/p><\/h1><\/div>
SUPPORTING
\nOUR GROWERS<\/p><\/h1><\/div>
Personal exchange with our growers is a key part of Beauty Seasons\u00ae.
\nWe support our partner nurseries throughout the entire season, provide guidance on assortment planning and production, and are always available whenever challenges arise.
\nPersonal, reliable and on equal terms.<\/p>\n<\/div>
<\/span><\/div><\/div><\/div>“I truly value the close exchange with our partner growers.
\nEvery visit strengthens our shared development and success.”
\n\u2013 Martin Holz, Customer Advisor<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>
Always
\non point<\/p><\/h1><\/div>
Always
\non point<\/p><\/h1><\/div>
Behind every strong brand are clear processes and reliable organisation. From order confirmations and plant documentation to daily communication, we ensure that information is always readily available and workflows run smoothly. This allows our partners to focus on what they do best: producing outstanding plants.<\/p>\n<\/div>
<\/span><\/div><\/div><\/div>“It is important to me that our partners are always up to date \u2013 whether regarding orders, documentation or enquiries \u2013 so they can fully focus on their work.”
\n– Anne Baumann, Office Management<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Connecting Retail & production<\/h1><\/div>Beauty Seasons\u00ae sees itself as an active partner between production and retail.
\nWe support garden centres, wholesalers, DIY stores and food retailers in sourcing the right products at the right time, while creating reliable sales channels for our growers.
\nThrough close collaboration with all market partners, we efficiently connect supply and demand and develop practical solutions that create real added value for both sides.<\/p>\n<\/div>
<\/div><\/span><\/div><\/div><\/div>“We understand the needs of retailers and the strengths of our growers. Our task is to connect both sides in a way that ensures everyone benefits.”
\n– Marc Canders, Retail & Sales Promotion<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
SUPPORTING
\nOUR GROWERS<\/p><\/h1><\/div>
SUPPORTING
\nOUR GROWERS<\/p><\/h1><\/div>
Personal exchange with our growers is a key part of Beauty Seasons\u00ae.
\nWe support our partner nurseries throughout the entire season, provide guidance on assortment planning and production, and are always available whenever challenges arise.
\nPersonal, reliable and on equal terms.<\/p>\n<\/div>
<\/span><\/div><\/div><\/div>“I truly value the close exchange with our partner growers.
\nEvery visit strengthens our shared development and success.”
\n\u2013 Martin Holz, Customer Advisor<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>
Always
\non point<\/p><\/h1><\/div>
Always
\non point<\/p><\/h1><\/div>
Behind every strong brand are clear processes and reliable organisation. From order confirmations and plant documentation to daily communication, we ensure that information is always readily available and workflows run smoothly. This allows our partners to focus on what they do best: producing outstanding plants.<\/p>\n<\/div>
<\/span><\/div><\/div><\/div>“It is important to me that our partners are always up to date \u2013 whether regarding orders, documentation or enquiries \u2013 so they can fully focus on their work.”
\n– Anne Baumann, Office Management<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Beauty Seasons\u00ae sees itself as an active partner between production and retail.
\nWe support garden centres, wholesalers, DIY stores and food retailers in sourcing the right products at the right time, while creating reliable sales channels for our growers.
\nThrough close collaboration with all market partners, we efficiently connect supply and demand and develop practical solutions that create real added value for both sides.<\/p>\n<\/div>
<\/span><\/div><\/div><\/div>“We understand the needs of retailers and the strengths of our growers. Our task is to connect both sides in a way that ensures everyone benefits.”
\n– Marc Canders, Retail & Sales Promotion<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
SUPPORTING
\nOUR GROWERS<\/p><\/h1><\/div>
SUPPORTING
\nOUR GROWERS<\/p><\/h1><\/div>
Personal exchange with our growers is a key part of Beauty Seasons\u00ae.
\nWe support our partner nurseries throughout the entire season, provide guidance on assortment planning and production, and are always available whenever challenges arise.
\nPersonal, reliable and on equal terms.<\/p>\n<\/div>
<\/span><\/div><\/div><\/div>“I truly value the close exchange with our partner growers.
\nEvery visit strengthens our shared development and success.”
\n\u2013 Martin Holz, Customer Advisor<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>
Always
\non point<\/p><\/h1><\/div>
Always
\non point<\/p><\/h1><\/div>
Behind every strong brand are clear processes and reliable organisation. From order confirmations and plant documentation to daily communication, we ensure that information is always readily available and workflows run smoothly. This allows our partners to focus on what they do best: producing outstanding plants.<\/p>\n<\/div>
<\/span><\/div><\/div><\/div>“It is important to me that our partners are always up to date \u2013 whether regarding orders, documentation or enquiries \u2013 so they can fully focus on their work.”
\n– Anne Baumann, Office Management<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
![\"\"](\"https:\/\/www.beauty-seasons.de\/wp-content\/uploads\/2026\/04\/Who-we-are-08.jpg\" "\\"Who-we-are-08\\"")
<\/a><\/div><\/div>